Our Story

Whole Food Nutrition From Nature with Love

Our Story

NATURELO was created after working for years in the Nutrition industry and becoming disillusioned by what we saw--- products loaded with cheap synthetic ingredients and others not being honest and transparent about what was in (or wasn’t in) their vitamins.

We knew that we could do better. And so, we did!

NATURELO has a unique approach to formulating our supplements—we always use the cleanest most bioavailable ingredients whenever possible so that you can get the most benefit from each supplement. We seek out plant-based nutrients which means sourcing vitamin E from sunflowers (instead of synthetics), Vitamin D from lichen (instead of animal based lanolin which comes from sheep grease!) and Calcium from marine algae (instead of cheaper calcium carbonate which is actually made from rocks!).

If that isn’t enough, we also boost our supplements with proprietary blends of organic fruits, vegetables and botanicals for an extra dose of real whole food nutrition. Like organic broccoli, carrots, blueberries, kale, spinach, heart healthy turmeric, immune boosting mushrooms… we could go on and on and on…..

Naturelo...from Nature with Love

Our Values

  • Leaf
    Back to Nature

    We believe that nutrition should come from real food, just the way your body naturally likes it.

  • Shield
    Clean Label

    Our supplements are free of GMOs, preservatives, and allergens like gluten, dairy, and soy.

  • Pills
    Transparency

    We proactively share detailed information about what’s inside our products. There's nothing to hide.

  • Hands
    Customers First

    Our customers’ health and happiness is our highest priority, and it shows in everything we do.

Proud Supporter of Vitamin Angels

Ever since we started in 2013, we made giving back a core part of who we are. NATURELO is a corporate partner and proud supporter of Vitamin Angels, a not-for-profit organization that provides life-changing vitamins to mothers and children under five who are at high risk of malnutrition. By providing vitamin supplements to these vulnerable populations, Vitamin Angels is reducing preventable illness and helping create a healthier world. We are proud to pledge a share of our profits to Vitamin Angels because we believe in the transformative power of helping people in need. When you purchase a NATURELO supplement today, you support Vitamin Angels this year.